My first post in 8+ months.
Yahoo! Finance has a coma-inducing article up about the ‘recovering’ economy.
To sum it up: men are buying more boxers to replace their skid-marked ones, the kids are ingesting more starbucks (a la the new trenta cup I guess), and more couples are filing for divorce. What do all these disjointed, randomass events mean? That the economy’s def on the upswingg babyy and the yahoo! finance staff is totally in touch with realityy l0lol DERP.

Picture links you to the article.

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Probably the dumbest thing I’ve ever heard of. Look, I know kids love their Vitamin Water and everything but, what exactly, pray tell, is Pretty Water supposed to be? What audience are they geared towards? ie: what kind of dumbass would buy a bottle?

I remember reading this book last year, The Savage Girl, that explored trend-discovery and manipulating the public. It took place in a post-modern world, in which they were trying to market something called Diet Water. Blah blah blah. Purely fictional, right?

So I’m kind of appalled that something arguably more audacious exists. Some highlights:

• “What does Pretty Water do? [It] provides intense hydration… nurturing the body from the inside out.”

Um.. pretty sure all h2o does that.

• “How do I use my Pretty Water? Simply sip it!”

Whoa! No shit??

• “Add a final splash of Pretty Water when you’re washing your hair or cleansing your face.”

christ.

I’m not gonna bother linking to the site; not worth visiting.